About

Cairnstone Executive Partners

Experienced leadership for what comes next.

William Roche

Founder & Managing Partner

William Roche, Managing Partner, Cairnstone Executive Partners

William Roche is an experienced executive and advisor whose career has focused on founder-led and family-owned businesses navigating growth, succession, transformation, and organizational change.

His experience spans executive leadership, strategy, operations, organizational development, governance, and leadership team development—work that has always been less about frameworks and more about helping good businesses and good leaders move through the moments that define what comes next.

He founded Cairnstone Executive Partners to bring practical executive experience to organizations and leaders that need perspective, leadership capacity, and a hands-on partner for what comes next.

Based in Mechanicsburg, he works with owners and leadership teams across Harrisburg and Central Pennsylvania on business consulting, fractional executive leadership, and executive coaching—and with executive coaching clients virtually throughout the United States.

William holds an M.S. in Strategic Management and Executive Leadership.

"I've seen how difficult it can be for an owner to recognize that the business has reached a point where something has to change. Cairnstone exists to help leaders work through those moments thoughtfully—bringing perspective, clarity, and experienced leadership to whatever comes next."

Brad Bolen, CPA

Strategic Partner | Fractional CFO

Brad Bolen, CPA, Strategic Partner and Fractional CFO, Cairnstone Executive Partners

Brad Bolen, CPA, is a strategic business advisor and fractional CFO who works with small and midsize business owners to strengthen financial performance, improve decision-making, and build the financial discipline needed to support sustainable growth.

His experience spans accounting, executive financial and operational leadership, CEO responsibility, financial and operational diagnostics, strategic planning, forecasting, cash flow management, profitability analysis, and financial reporting. Brad helps owners and leadership teams understand what their financial information is telling them so they can make better decisions, focus resources more effectively, and address the issues that have the greatest impact on business performance.

A central part of Brad’s approach is helping leaders distinguish between business “symptoms” and underlying “illnesses.” A cash flow problem, declining margin, missed forecast, or operational bottleneck may be the visible symptom of a deeper issue involving pricing, cost structure, processes, accountability, or strategic direction. Brad works with leadership teams to identify those root causes and develop practical, systematic solutions.

Brad provides fractional CFO and business advisory services through Impact Business Partners LLC and works in strategic partnership with Cairnstone Executive Partners. His financial leadership complements Cairnstone’s work in fractional executive leadership, organizational performance, leadership development, and execution.

Based in the Harrisburg area, Brad works with business owners and leadership teams throughout Central Pennsylvania and virtually with clients nationally and internationally.

Brad is a Certified Public Accountant and holds a Bachelor of Science in Accounting from Messiah University.

Executive Experience

Executive leadership of founder-led and family-owned businesses
Strategy and operations across growth, transition, and transformation
Organizational development and leadership team development
Succession planning and leadership transitions
Governance and board-level counsel
Execution discipline and operating rhythm

What We Believe

01

Good businesses and good leaders deserve experienced partnership—not generic frameworks.

02

The best advice is shaped by having actually led the work, not only observed it.

03

Clarity, priorities, and accountability matter more than elaborate plans.

04

The goal is stronger leaders and a more capable organization—not dependency on the consultant.

05

Progress is built through trust, candor, and staying close to the real work.

Who We Work Best With

Cairnstone is selective by design. Our work fits best where these conditions are present.

Founders and owners navigating growth that has outgrown the current structure
CEOs and executives who would value an experienced, confidential thought partner
Leadership teams working hard on the wrong things—or not moving the right ones
Businesses facing succession, transition, or organizational change
Leaders committed to building capability that lasts beyond any single engagement